Do you ever go on You Tube to watch one video and end up watching 27?
Watch from 8:20 -10:35
Discuss the clip. What are the implications of this?
We're building an artificial intelligence-powered dystopia, one click at a time, says techno-sociologist Zeynep Tufekci. In an eye-opening talk, she details how the same algorithms companies like Facebook, Google and Amazon use to get you to click on ads are also used to organize your access to political and social information. And the machines aren't even the real threat. What we need to understand is how the powerful might use AI to control us - and what we can do in response.
Watch here:
Zeynep Tufekci on technocracy
Listen from 1:55 - 4:00
1. What is persuasion architecture?
2. What is the difference between persuasion architecture in the digital and physical worlds?
Listen from 4:00 - 6:55
2. How would a traditional advertiser try to sell tickets to Vegas?
3. How is data now used to sell tickets to Vegas?
4. What is the "problem" with how complex algorithms work?
Discuss: Can you see why "growing" intelligence might be problematic?
Listen from 6:55 - 8:19
1. Why does Facebook want to collect as much data as possible on you?
2. What did a computer scientist discover about social media posts and the onset of mania?
3. Why was he afraid to publish his findings?
4. What do you think "off the shelf" means?
Continue watching and collect the points to use in a debate against the gathering of personal data.
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