Task
Watch the first two ads a few times...
Clean Coal
Watch the ad without sound
In groups of three analyse this ad from 3 points of view
1. The sounds and music
2. The visuals (watch without sound)
3. The words
What do you think is the intention behind this ad?
I Believe
In groups of three analyse this ad from 3 points of view
1. The sounds and music
2. The visuals (watch without sound)
3. The words
What do you think is the intention behind this ad?
I Believe
Watch the ad without sound
In groups of three analyse this ad from 3 points of view
1. The people
2. The visuals (watch without sound)
3. The words
What do you think is the intention behind this ad?
General discussion:
1. What claims are made in each ad?
2. What facts or evidence are presented?
3. What relevant subjects are not addressed?
Discuss the following ways of getting the anti coal message across: - give them a grade from 1-5 for how impactful they would be. 1 = totally ineffective - 5 = highly effective
1. Showing statistical information
2. Showing pictures of the destruction caused by coal
3. Making fun of the coal industry
4. Setting the ad in the future
Now watch these anti-coal ads a few times in groups...
Coal Air Freshener
In groups of three analyse this ad from 3 points of view
1. The people
2. The visuals
3. The words
Coal Energy Drink
In groups of three analyse this ad from 3 points of view
1. The people
2. The visuals
3. The words
No comments:
Post a Comment